Bikes

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. It's right for you if... You enjoy the causal ride of a beach cruiser, but still appreciate quality, craftsmanship, and of course, style. The Cruiser 7D is the best of both worlds, offering plenty of gears to give you range beyond a quick ride around the block in flip flops. Not that there’s anything wrong with that. The tech you get The Cruiser 7D features a lightweight, aluminum frame, Shimano 7-speed gearing with a Revo Twist shifter and alloy linear pull brakes. Electra's patented Flat Foot Technology® provides an upright ride for comfort and control with the added cushion of balloon tires. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

Simply elegant. Casually cool. As a beach cruiser should be. You can feel the Electra difference with our patented Flat Foot Technology®, adding a whole new level of comfort and control. With a range of 7 gears and linear pull brakes, the Cruiser 7D is ready to roll. - Get the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology®. - The linear pull brakes and 7-speed drivetrain give you range and stability. - Add a bell, basket or a surf rack to make the most of those long summer days.

The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood. It's right for you if... You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads. The tech you get Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills. - Features our patented Flat Foot Technology for amazing comfort and control. - Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It's lightweight. It's durable. It's comfortable and designed to handle the rigors of the streets. It's right for you if... You've got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won't break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets. It's right for you if... You’ve got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won’t break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame and, of course, Electra's patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round. Sizing: - 160 - 180 cm - 5'3" - 5'11"

The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame and, of course, Electra's patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round. It's right for you if... You enjoy the ease and simplicity of a Cruiser, but you have an affinity for the ease and low maintenance of the internal hub gearing. The lightweight aluminum frame makes it easy to ride along on the boardwalk, bike path and everywhere in between. The tech you get The Cruiser 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power while cushy balloon tires, a custom saddle and grips create a comfortable ride. The final word The classic beach cruiser was our first muse. Over the years, we've continued to innovate and refine without losing our signature style and attention to detail. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride. Sizing: - 155 - 173 cm - 5'1" - 5'8"

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame. - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra Commute helmet with MIPS and arrive fashionably safe.

You’ve got places to go. The 7i is the reliable super commuter that will get you there. Explore the city's ups and downs with a 7-speed internal gear hub, fenders, rear rack and lightweight but sturdy alloy frame.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 24" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple, fun and the perfect recreational bike. Our patented Flat Foot Technology® frame provides an upright seating position that lets you see the world better and plant your feet flat on the ground whenever you want, setting the standard in comfort and control. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts, and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Toughen up your two-wheeled rides with the Townie Path 9D. The sleek design of this new bike includes some of the great features found on other Townies in the line, but with a little more attitude. Electra’s patented Flat Foot Technology, a 9-speed derailleur drivetrain, powerful hydraulic disc brakes and larger 27.5-inch tires provide riders with the confidence to take on a wider range of terrain. The tires include reflective sidewalls for better visibility and K-Shield protection to minimize the chance of a flat. - Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips. - 9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain. - 27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat. - For more versatility, add a Commuter Rear Rack Bag to pack all the necessities for an awesome adventure.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe. The final word The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Forget heavy cruiser tandems. We made our own with lightweight aluminum frames and chromoly forks. A clean fusion of Electra’s men’s and ladies’ patented Flat Foot Technology cruiser geometry into one seamless bicycle built-for-two. Crafted with modern components including smooth-braking front and rear roller brakes.

Known for versatility, the Absolute's geometry strikes a balance between speed and comfort, making it ideal for the fitness-minded rider or the urbanite looking to ride to work or run errands. - A2-SL custom-butted aluminum frame for easy access, low weight, and durability - Hi-Ten steel fork - Shimano 24-speed drivetrain with triple 48/38/28 crankset and 11-32 cassette gives you crisp shifting and a wide range of gears - Tektro linear-pull brakes for confident stopping power

The perfect recreational mountain bike for new riders to dip their toes into trail riding, a commuting solution, or just an all-around fun bike for the city or country. An all-new frame with updated geometry for 2021, the Nevada ensures comfort and reliability, while rear fender and carrier mounts plus a kickstand mount make this a true do-it-all machine. - A2 aluminum frame featuring updated geometry to meet today's standards - SR Suntour front suspension fork with 100mm of travel - Shimano Tourney 3x7-speed drivetrain - Tektro M260 mechanical disc brakes with 160mm rotors - WTB SX19 wheelset with WTB Ranger Comp 29 x 2.25" tires

The Traverse is a dual-sport machine that will take you anywhere. With disc brakes, the Traverse is a confident commuter on city streets but still able to conquer trails with ease. - Fuji A2-SL custom-butted alloy frame - SR NEX suspension fork with 63mm travel - Shimano 2x8-speed drivetrain - Kenda Drumlin 700x40c tires - Mechanical disc brakes with 160mm rotors

The perfect recreational mountain bike for new riders to dip their toes into trail riding, a commuting solution, or just an all around fun bike for the city or country. An all-new frame with updated geometry for 2021, the Nevada ensures comfort and reliability, while rear fender and carrier mounts, plus a kickstand, make this a true do-it-all machine. Features: - A2 aluminum frame featuring updated geometry to meet today's standards - SR Suntour 27.5 front suspension fork with 100mm of travel - SRAM X4 3x8-speed drivetrain - Tektro HD-M275 brakes with 180/160mm rotors - WTB SX19 wheelset with WTB Ranger Comp 29"x2.25" tires Technology: A2-SL Butted Aluminum Fuji's mid-level aluminum and most widely used frame material which has a double-butted profile in the frame tubes that reduces material in low-stress areas and creates a lightweight frame that is extremely durable. Rack Mounts Strategically placed braze-ons are ready to accept most aftermarket racks, further increasing the utility of your bike. Fender Mounts Frame and forks are configured to accept most aftermarket fenders turning your bike into an all-weather machine. Internal Cable Routing Internal cable routing provides smooth shifting and a clean aesthetic.

The Sportif is designed for versatility and performance. Taking geometry cues from our top-level endurance bike, the Gran Fondo, the Sportif's longer wheelbase and taller headtube position the rider efficiently to reduce arm fatigue and back strain while on the road. Endurance geometry, road-compliant seatstays, and smart specs make the Sportif the perfect bike for local group rides, long centuries, or your next charity ride. - A2L-SL Alloy - Shimano Claris Components - Alex Vera alloy rims with Formula hubs - Vittoria Zaffiro V 26 TPI tires

Thought you couldn't afford a full-suspension beast of a bike? The Outland is a highly capable trail bike at a more accessible price point. The A4 active four-bar suspension replaces a high single-pivot design for better performance and efficiency while climbing. The new suspension allowed designers to keep the standover height low through all sizes, which means the Outland gives you more confidence out on the trail. - Fuji A2L-SL custom butted alloy frame - 120mm of A4 suspension with RockShox 35 Silver TK 29 Solo Air - RockShox Deluxe Select+ Rear Suspension - Shimano Deore 1x11 speed components - Shimano MT200 with large 180mm rotors - Maxxis Ardent 29 x 2.40" tubeless ready tires - WTB ST i30 TCS 2.0 wheelset

Introducing the all-new Friend Ship: Built on a solid BMX platform to deliver experience, emotion, and excitement on two wheels. Designed to unlock a young rider's imagination, this is not just a bike – it's an adventure buddy. Adventure buddies and Space Ninjas, Becker the Bear, Unica the Unicorn, and Carter the Cat need more help than Wings their navigator can provide. They need someone else to help them find the Golden Feather and return it to Zel the Zebra before King Ocki the Octopus and his Underlings take over the Junk Food Universe. They need a pilot for the Friend Ship, they need your help. With something more than a low-cost Kids BMX bike, Friend Ship delivers an experience to challenge a young rider and increase the excitement a bike can deliver.

At this size, what your little ripper needs is a lightweight bike made with an aluminum frame, with super-easy handling, all the fun and no fuss—the all-terrain 16" tires roll smooth, the simple single-speed keeps it durable, and the numberplate is for the budding 'crosser ready to go blast around the local neighborhood. - Improved Geometry bikes with the LegitFit system feature geometry adjustments to improve ergonomics for youth statures. The result: Increased stability, comfort and confidence for a wider range of riders. - Easier Pedaling bikes with the LegitFit system have their pedal positions moved slightly forward. The result: Makes it easier to pedal. - Better Positioning bikes with the LegitFit system have narrower crank and pedal positions that match the width of a child’s hips. The result: A stronger, more natural pedal stroke.

At this size, what you need is a lightweight bike made with an aluminum frame, with super-easy handling, all the fun and no fuss—the all-terrain 16" tires roll smooth, the simple single-speed keeps it durable, and the numberplate is for the budding 'crosser ready to go blast around the local neighborhood. - Improved Geometry bikes with the LegitFit system feature geometry adjustments to improve ergonomics for youth statures. The result: Increased stability, comfort and confidence for a wider range of riders. - Easier Pedaling bikes with the LegitFit system have their pedal positions moved slightly forward. The result: Makes it easier to pedal. - Better Positioning bikes with the LegitFit system have narrower crank and pedal positions that match the width of a child’s hips. The result: A stronger, more natural pedal stroke.

Even our kids' bikes are built right from the ground up—perfectly proportioned lightweight alloy frame, easy-riding low-slung design, and handling that makes every ride a breeze. Durable 1pc cranks, all-terrain tires, 2pc bars and even a numberplate FTW. - Improved Geometry bikes with the LegitFit system feature geometry adjustments to improve ergonomics for youth statures. The result: Increased stability, comfort and confidence for a wider range of riders. - Easier Pedaling bikes with the LegitFit system have their pedal positions moved slightly forward. The result: Makes it easier to pedal. - Better Positioning bikes with the LegitFit system have narrower crank and pedal positions that match the width of a child’s hips. The result: A stronger, more natural pedal stroke.

Even our kids' bikes are built right from the ground up—perfectly proportioned lightweight alloy frame, easy-riding low-slung design, and handling that makes every ride a breeze. Durable 1pc cranks, all-terrain tires, 2pc bars and even a numberplate FTW. - Improved Geometry bikes with the LegitFit system feature geometry adjustments to improve ergonomics for youth statures. The result: Increased stability, comfort and confidence for a wider range of riders. - Easier Pedaling bikes with the LegitFit system have their pedal positions moved slightly forward. The result: Makes it easier to pedal. - Better Positioning bikes with the LegitFit system have narrower crank and pedal positions that match the width of a child’s hips. The result: A stronger, more natural pedal stroke.

With the pedal bike life culture originating from the inner-city where low-income families are the average, we thought it was important to deliver a bike that is still GT reliable, but at a lower more approachable price point.

Inspired by the past for the movement of today. The Pro Series line is purpose-built with the input of our Bike Life Coalition to hold up to any session with your squad. Hone your skills as you raise it up in the street and become the king of your neighborhood.

The Pro Series is the first bike designed for the Bikelife movement. The lightweight alloy frame and snappy geometry unlock ultimate swerve control. Decked out with with sealed hubs, a slotted 14mm rear axle, double wall rims, a disc brake, and so much more, this bike is designed to keep you on the block and out of the toolbox.

Travel back in time and enjoy the early days of freestyle aboard this machine that pays homage to GT's Freestyle roots.

The Pure Cycles Coaster Bikes are biking made simple. One speed, no cables, no levers, no nonsense—just you, the bike, and the road. Featuring a hands-free coaster brake for easy stops, swept-back bars for a comfy, upright ride, and a steel frame to soften the road, this bike is perfect for quick errands, slow rolls, and all of those late-night party rides. As easy as riding a bike. - Coaster brake – just push back on the pedals to stop. - Sealed bottom bracket for smooth spins - 25mm rims - Warranty activated with professional assembly from your local bike shop.

These are the bikes that started it all—now, they're our best-sellers! Speed, style, and simplicity make these bikes the perfect storm of awesome whether you're starting out, getting back into biking after a few years away, or just want to get a feel for riding fixed! - 43cm will come with a rear brake, 650c wheels, and 650x23C tires. Fixed Gear or Freewheel? We chose a flip-flop rear hub to give you the flexibility to ride fixed or freewheel. Riding fixed gives you an unmatched feeling of connectedness to the bike, the road, and helps you perfect your pedal-stroke. Riding freewheel gives you the ability to coast and cruise, just like the single-speed you grew up on! No matter which you choose to ride, the standard front brake guarantees you can stop either way.

Our Pure City Classic is one smooth glass of class. Designed to effortlessly take you from Point A to Point B, it's ready to quench your thirst for riding, and give you a nice little buzzy feeling at the same time. - Custom tig-welded high-tensile steel frame - Stylish upright feel with riser style bars - Fast-rolling 700c x 35mm tires - Quick shifting 8-speed gearing - Powerful dual-pivot brakes front and rear - Smooth city cruising with a vintage flair - Includes rear rack and fenders

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that's right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Wider range of gears for taming hilly cities or hauling heavy loads. - Higher top speed before "spinning out". - Cheaper to own, repair, and replace.

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that's right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Wider range of gears for taming hilly cities or hauling heavy loads. - Higher top speed before "spinning out". - Cheaper to own, repair, and replace.

Hybrid doesn't do it justice. When we sat down to engineer our urban commuter, we wanted to do something different. Something fast. Something fun. And, most importantly, something people would want to ride. And isn't a Hybrid. It's an Urban Assault bike. And it's a blast. Slip through your city like a shadow. Subtle, stylish, and sporty – your perfect urban assault vehicle is right here. - 8 speeds to conquer your city's toughest streets. - Disc brakes for awesome all-weather stopping power. - Dual chainguard keeps your chain in place over the roughest roads. - WTB Slick 700x32c for a smooth roll and snappy handling. - Rack and fender compatible so you can haul it all and keep yourself dry.

Our Pure City Classic is one smooth glass of class. Designed to effortlessly take you from Point A to Point B, it's ready to quench your thirst for riding, and give you a nice little buzzy feeling at the same time. - Custom tig-welded high-tensile steel frame - Stylish upright feel with riser style bars - Fast-rolling 700c x 35mm tires - Durable internally geared 3-speed shifting - Powerful dual-pivot brakes front and rear - Smooth city cruising with a vintage flair - Includes rear rack and fenders

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that’s right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Internal hub for ease of use, a minimalist look, and low maintenance. - Shift without pedaling, ideal for cities or stop-and-go riding. - Easier to adjust and more reliable than a derailleur.

With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that’s right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Internal hub for ease of use, a minimalist look, and low maintenance. - Shift without pedaling, ideal for cities or stop-and-go riding. - Easier to adjust and more reliable than a derailleur.

Buying a bike for your child can be daunting—that's why we developed the Zuma range to make it easier. Based on the concept of a kid-sized MTB bike, the Zuma bikes are incredibly lightweight. They feature a carefully researched geometry and are designed specifically around smaller riders as the perfect balance between a bike for a child to learn the basics on and a more advanced MTB for off-road riding conditions and weekend rides with the parents. These carefully spec'd bikes feature a super lightweight alloy frame and fork with double-wall rims and children's-specific aftermarket components from Promax, KMC, FSA, Vee Rubber, and Satori, making them suit the rider's size perfectly while keeping the look, feel, and ride of a high-end, full adult size MTB. Children are the future, and the Zuma line is designed to give them the best possible start for that future.

Tested on the track and designed in conjunction with a team with BMX race knowledge spanning 3 decades, Radio Raceline Helium frames are well thought out and powerful pure bred race machines. You'll find no gimmicks, no "goofy" tubing shapes or unnecessary features. These frames have been built from the ground up with race proven geometry and technology combined with clean, functional aesthetics designed to give you the holeshot out of the gate. Radio Raceline Helium frames are designed to feel comfortable, stiff and fast, exactly how a race bike should.

The Asura Pro uses our full Chromoly aftermarket dirt jump frame as a base and then injects a pro level parts upgrade in the form of a Manitou Circus Comp fork, Tektro hydraulic disc brake, and fully sealed Radio Pro DJ wheels. Perfect for blasting the trails, sessioning the skatepark, or even street missions, the Asura Pro is a bike that might just surprise you with how versatile it is.

The creme de la creme of 26" bikes, the Griffin Pro is built around a super-light and stiff 6061-T6 alloy frame and is adorned with a Manitou Circus Expert 100mm fork and a premium level parts package from Race Face and Maxxis. A vicious unit that packs a real punch, this blacked-out machine is an unstoppable partner for the rider needing a bike that makes no compromises.

The new Ascent is more adaptable than ever. The frame is TIG-welded with heat-treated, triple-butted Ritchey Logic steel tubing that features rack and fender mounts and a multi-purpose mount under the downtube, while a new Ritchey steel fork offers up multi-purpose, rack, fender and dynamo light mounts. Other notable features of the new Ritchey Ascent include post-mount brake compatibility, 148mm spacing and an external seat collar. Throw a mountain bike bar on it and some 27.5" wheels for more trail-oriented adventures. Or ride it with drop bars and 29" wheels for some longer distance rough road riding. However you choose to roll, your riding possibilities are limitless atop the new Ritchey Ascent. - Includes rack and fender mounts, 3 multi-purpose mounts (2 fork, 1 frame) and threaded crown port - Features the new Ritchey steel fork with an 1-1/8" straight steerer - Fits 27.5" or 29" wheels and tires

Tom Ritchey rides about 10,000 miles (16,000 km) per year, and most of that is off-road. Combine that with his more than 50 years of designing and building bicycles, and it’s no wonder the Outback has become an icon in the gritty world of gravel and adventure bikes. Wrapped in tasty Guac y Crema paint, or the new Granite & Snow colorway, the Outback sports several practical and adaptable features that offer riders the ability to chase epic ride experiences beyond the end of the road and the end of the day. Rack and fender mounts help to keep things dry and expand the load-carrying capacity for longer bikepacking adventures, while clearance for 700c x 48mm or 650b x 2.0in tires opens up a whole new world of possibilities. Doubling down on the Outback’s practical performance, an all-carbon fiber Ritchey Adventure Fork with multi-purpose mounts on the legs gives you more places to stow the supplies you gather at the last café. The Outback is painstakingly TIG-welded with proprietary triple-butted Ritchey Logic steel tubing that now sports an updated one-piece truss design for flat mount brakes* - providing as much stiffness and strength of previous mounts while significantly reducing chainstay weight. Bikepacking, road, off-road, trail, expedition, you name it…the Ritchey Outback is designed do it all. - Includes Ritchey Adventure Fork with multipurpose mounts - Accepts 700c x 48mm or 650b x 2.0in tires - Features rack and fender mounts - Heat-treated, triple-butted Ritchey Logic II tubing - Includes Ritchey WCS Carbon Adventure 12x100mm thru-axle fork - Forged and machined straight head tube - Full length housing stops for use with cable or hydraulic brakes - Front and rear flat mount disc brake interface - 12x142mm rear thru-axle

The Road Logic offers a riding experience that's steeped with more than 50 years of life experiences, framebuilding heritage, innovation and exploration. The beauty of its classic lines unites with modern building techniques and proven materials to deliver a contemporary bicycle that's remarkably comfortable for long days in the saddle, nimble and stiff enough to win the sprint for that sign, and adequately adaptable to endure roads that might lack proper pavement. Tom Ritchey's framebuilding experience started in the 1970s when he built his first road frame in his parent's garage in northern California. Since then, Tom has continued to explore, experience and innovate in ways that define the craft. The Road Logic is the result of Tom's expanding legacy, his prodigious experience with steel, and mastery of the subtleties and details gleaned from his tenure in the art of creating bicycles. A true modern classic, Tom designed a heat-treated and triple-butted Ritchey Logic tubeset for the Road Logic, featuring aggressively short-butted sections optimized for TIG welding that save weight and improve ride quality. Ritchey’s proprietary forged-and-machined integrated headtube uses standard drop-in bearings and saves 80 grams over a standard head tube design. Wrapped in a delicious Sally’s Macarons coat of paint, the Road Logic also features spacing for up to 30c tires and a Ritchey Carbon Fork that will ensure a lifetime of enjoyable pedal turns. - Heat-treated, triple-butted Ritchey Logic tube set features short-butted sections optimized to save weight and improve ride quality - Painted to match Ritchey full carbon fork included - Forged and machined straight head tube - Standard road spacing on frame and fork - TIG welded - Fits tires up to 30c - Logic Zero WCS drop in 1-1/8" headset included

Steeped with more than 50 years of frame-building heritage, innovation, exploration, and lots of riding, the classic lines of this beautiful steel frame and carbon fiber fork unite with modern building techniques and proven materials to deliver a contemporary bicycle that’s wonderfully comfortable for long days in the saddle, nimble and stiff enough to win the sprint for that sign, and adequately adaptable to endure roads that might lack proper pavement. The Road Logic Disc frame is built with a heat-treated and triple-butted Ritchey Logic tubeset designed specifically for the Road Logic. It features aggressively short-butted sections optimized for TIG welding that save weight and improve ride quality. The frameset also includes a Ritchey WCS Carbon Road Fork for precise handling and responsiveness. Updated for 2024, this modern classic now sports compatibility with Shimano’s newest Di2 semi-wireless groupsets. A new drive side dropout design allows for concealed wire routing from the battery in the seat tube, through the bottom bracket area into the chainstay where it makes a stealthy exit to the rear derailleur. But mechanical shifting fans, rejoice - the Road Logic Disc frame retains cable stops for mechanical groupsets. On the non-drive side chainstay sits a new one-piece truss design for flat mount brakes - providing as much stiffness and strength of previous mounts while reducing chainstay weight significantly. With purpose-driven design, unyielding attention to detail, and modern features, the new Road Logic Disc almost telepathically delivers an amazing ride experience unlike any other bike. It’s fast, nimble, comfortable, and perfectly suited for wherever your rides take you. - Heat-treated, triple-butted Ritchey Logic tube set features short-butted sections optimized to save weight and improve ride quality - Now compatibility with Shimano newest Di2 semi-wireless groupsets - Painted to match Ritchey full carbon fork - Forged and machined straight head tube - Standard road spacing on frame and fork - Fits tires up to 30c - Ritchey WCS Carbon Road Fork included - 12x142 thru axle (included with frame) - Logic Zero WCS drop in 1-1/8" headset included

Your days of navigating airports and taxis with bulky and unruly bike boxes on your way to and from distant cycling destinations are a thing of the past. The legendary steel Road Logic Break-Away is back in the Ritchey stable! The bike that travels with you, the Road Logic Break-Away easily and quickly disassembles to fit into its own included sturdy travel case that is designed to help you avoid airline extra baggage fees. Once you arrive at your destination, the bike assembles with ease - allowing you to quickly get out and go. While the main feature of the Road Logic Break-Away is its liberating and innovative travel-friendly design, this unique version of the Road Logic frameset is 100% true to the spirit, spec, and ride quality of its standard frame sibling. The Road Logic Break-Away offers a riding experience that's steeped with more than fifty years of frame building heritage, innovation, and exploration. The beauty of its classic lines unites with modern building techniques and proven materials to deliver a contemporary bicycle that's wonderfully comfortable for long days in the saddle, nimble and stiff enough to win the sprint for that sign, and adequately adaptable to endure roads that might lack proper pavement – be it out your back door or in a different hemisphere. A modern classic by any measure, the Road Logic Break-Away is crafted with a heat-treated and triple-butted Ritchey Logic tubeset. This steel frameset features aggressively short-butted sections optimized for TIG welding that save weight and improve ride quality. Other features of the Road Logic Break-Away frameset include Ritchey’s proprietary forged-and-machined integrated head tube that uses standard drop-in bearings which saves 80 grams over a standard head tube design, spacing for up to 30c tires, and a Ritchey Carbon Fork for precise handling and plenty of tire clearance. The Road Logic Break-Away is sure to set you free to experience a lifetime of pedal turns - wherever you land and wherever they might lead you. - The bike that travels with you, the Road Logic Break-Away easily and quickly disassembles to fit into its own included sturdy travel case - TIG welded heat-treated, triple-butted Ritchey Logic steel tubing - Fits up to 30c tires - Ritchey WCS Carbon road fork and WCS headset included - Includes Break-Away travel case and padding along with a 4Nm Break-Away torque key

The Everyday is the perfect bike to thrash on. It comes equipped with tapered fork legs, 3-piece cranks, mid-bottom bracket, and extra-wide 2.3" tires. Whether riding the trails, street, or park, this bike is ready to get rad. Every day. - Everyday frame design with mid-bottom bracket, integrated seat clamp, and micro dropouts - SE tapered-leg forks with cut-out clearance for pegs - SE 3-piece tubular cranks with 25-9 micro gearing and SE sprocket - Alloy hubs - Lightweight seat/post combo - Top-load stem with hidden top cap for clean look - Extra-wide 2.3" tires provide more traction and forgiveness on harsh landings - 26.3 pounds

When we say that "we've been here for years", we're not kidding. This is the 15th year in a row that the So Cal Flyer has been in the SE lineup. The frame features stiff Floval tubing, an internal headset, a sealed bearing mid-bottom bracket, and wide rear stays. The parts package boasts 24" x 2.4" Bozack tires, double-wall rims, Raise It Up! seat, and SE nylon fiber pedals. When you're ready to raise it up past 12 o'clock, the So Cal Flyer is the bike you need! KEY FEATURES: - Lightweight 6061 aluminum Floval tubing frame with internal headset, mid-bottom bracket, and SE Wave dropouts - Double-wall rims with alloy hubs - SE Bozack 24" x 2.4" tires - Raise It Up! seat with super grippy top cover - SE Bike Life grips with rubber end plugs - Retro top-load stem with hidden top cap for a clean look - 3-piece tubular cranks with custom SE Racing sprocket - SE nylon fiber pedals - SE Wheelie pegs and alloy valve caps included - 28.3 pounds Suggested Rider Size: 5'3"+ (160cm+)

Got Blocks!? The 26” Blocks Flyer is the bike to have if you want to raise it up with the crew and catch some blocks. The Blocks Flyer frame comes equipped with an internal headset and mid-bottom bracket. The 26” x 2.4” SE Bozack tires ride smooth and provide super traction for those swerves. If you want to be all about that SE bike life, you need to be riding the Blocks Flyer!

Year in and year out, the Floval Flyer is one of the fastest 24" cruisers on the track. This year's bike is built with a lightweight 6066 aluminum frame, featuring a super-stiff bi-oval downtube, internally machined integrated head tube, and 3D-forged dropouts. And, the parts lineup is full of top-notch, name-brand parts: Alienation rims, Promax brakes and levers, Promax Impact stem, Vee Speed Booster tires, and an ultra-lightweight Pivotal seat and seatpost. All of this at a featherweight 23.5 pounds! - Lightweight 6066 aluminum frame built with floval top tube, bi-oval down tube and tapered rear stays for maximum stiffness - Lightweight Cr-Mo Landing Gear forks with tapered legs - Promax Banger 6061-T6 Alloy CNC stem with hidden top cap for a clean look - Lightweight 2-piece alloy crankset equipped with 24mm hollow spindle and sealed external bottom bracket - SE Pivotal seat and seatpost - Alienation Deviant and Black Sheep rims built with sealed cassette hubs with lightweight hollow axles - Vee Tire Co MK3 tires for ultra-quick cornering and low rolling resistance - 23.5 pounds

The Big Flyer was the new kid on the block just a few years ago, that is no longer the case. The Big Flyer has been making a name for itself with its crazy color schemes and geometry that lends itself to crazy long wheelies.

The PK Ripper was the raddest, baddest, and most famous bike during the first BMX boom in the early '80s. Fast-forward 40 years to today, and now it's the 29" Big Ripper that's on top during the Big Bike BMX boom. This year's Big Ripper frame has been redesigned with an American bottom bracket and a seatstay wishbone plate just like the OG PK Ripper. The new 29" x 2.4" SE Bozack tires really set this bike apart from the rest. Whether you are an old school BMX head reliving your youth or a new school #SEBIKESLIFE rider raising it up, the Big Ripper is the bike to have. - Retro 6061 aluminum Big Ripper frame with floval tubing, looptail rear end, American bottom bracket and classic PK Ripper wishbone plate - Full Cr-Mo Landing Gear forks - Cr-Mo Big Honkin' cruiser bars - Double-wall rims with sealed-bearing and high-flange hubs - SE 3-piece V-Ridge cranks with alloy SE sprocket - Authentic ODI Mushroom II grips with donuts - New SE Bozack 29" x 2.4" tires - SE Flyer seat with SE bottle opener - SE Racing padset - SE Wheelie pegs - 32 pounds

Billionaire Boys Club, founded by Pharrell Williams and Nigo in 2003, is a globally recognized brand, whose blend of streetwear has influenced countless pockets of fashion, music, design, and culture. And now there is another feather in BBC’s cap: the BBC x SE Bikes Space Flyer. This limited-edition bike takes the SE Big Flyer where it’s never gone before, with BBC design cues that will have all eyes glued to it. Limited to 500 bikes, produced exclusively for the USA. You better get this Space Flyer before it’s too late!

To celebrate the life and times of SE’s founder, Scot Breithaupt, and SE’s motto of “BMX Innovations,” we created a bike like you’ve never seen before. The 27.5+ OM-Duro takes its design cues and aesthetics from the legendary OM Flyer and mixes in some radical mountain bike-style upgrades. This wildly unique bike comes in standard and XL sizes and features big 27.5 x 3.0” tires, a SRAM GX 1x10 drivetrain, Tektro Auriga disc brakes front and rear, a new external bottom bracket, and internal cable routing for a dropper seatpost. BMX meets mountain bike; there are no boundaries. Key Features - Cr-Mo OM-Duro frame with looptail rear end, Euro 73mm bottom bracket, 148mm dropout spacing, internal cable routing for dropper post, fixed dropouts and removable derailleur hanger - Full Cr-Mo Landing Gear forks with 110mm-spaced dropouts - 27.5” x 2.8” Vee Tire Co x SE Racing T-Fatty tires - CNC alloy narrow/wide sprocket - SRAM GX 1x10 derailleur, 10-speed 11-36T cassette - SRAM GX 1x10, Trigger Shifter with exact actuation - Tektro Auriga disc brakes with dual piston & automatic caliper positioning - SE Flyer seat with bottle opener - External bottom bracket - SER padset - 38 pounds / 38.1 pounds for XL Sizing - 22.3-inch = Standard - 23.2-inch = XL